Getting the branding right on your company is really important because not only does it send the right (professional) message to your prospective clients, but it also leaves a good impression – like a quality suit. There are many methods to build a brand image like promotional products, brochure design, logo re-enforcement and advertising, all of which are important, which one’s you choose are down to you, and perhaps the line of work you are in and where you customers are reachable.